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Posted by Niti Bhan | 19 Sep 2007
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Comments (2)
via Made by Monkeys,
A new study released last week by two Canadian researchers reveals that design flaws are responsible for 75% of all toy recalls, and that this percentage has remained consistent since 1988.
The authors of the study say these design problems potentially can be avoided in the future by improving organizational communication and learning. They plan to investigate how organizations can more effectively learn from their own and other's mistakes and capture and exploit that knowledge.
But the study also raises troubling questions about the diligence of the engineering and design effort, and whether the beleaguered engineering community is being called upon to do too much with too few resources.
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Comments
And now we just need the evidence that 95% of product failure is do to bad marketing and or uncreative engineers.
I kinda agree with G. The text accompanying the headline states that miscommunication is the leading factor in design/engineering/development portion of making these toys. It could be a designer not specing the right material, or it could be a marketing guy making the wrong decision because he didn't pay attention to the designer when they said, "but lead paint is toxic".
I think headlines are the leading reason people are so ill-informed.