Kendall College of Art and Design of Ferris State University and Ferris' College of Business have partnered to establish the first Master of Business Administration degree in the nation with a concentration in Design and Innovation Management.
The new MBA responds to the increased awareness of the importance of design and innovation in business. The program uniquely combines the resources of a college of business with a college of art and design. By embracing design thinking and collaboration the Design and Innovation Management concentration focuses on training future business leaders with the mindset and skills to build and sustain innovative and creative organizations.
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