Core77

We got our copy today, but now we have to read this first. (We'll NEVER get to that damn magazine!) In D.O., Heller starts off:

A whole lot of blog hoopla has been recently generated about Monocle, the spanking new art, culture and issues magazine from Wallpaper's creator Tyler Brûlé . He's the guy who brought neo-classic post-European modernism to lifestyle publishing. Although Monocle looks nothing like its predecessor, it promises to be the next new thing in integrated web and in print publishing--a very laudable endeavor to be sure--deserving serious analysis and review. But this is not going to be that. In fact, this is not even an article about Brûlé 's magazine at all--but rather a look back to another, virtually forgotten but decidedly important, magazine with the very same name--one that published under the motto, "In the land of the blind the one-eyed man is king."

Read the rest right here.

(Above: Monocle. Volume 5, Number 3. 1963-64. Spread designed by Phil Gips.)