
Mark Charmer sends in this photograph with the caption "Amory Lovins, one of the world's leading energy thinkers, was keen to scrutinize the tailpipe of BMW design boss Chris Bangle."
Here is Mark's report on Chris Bangle's presentation at Art Center's Summit on Designing Sustainable Mobility that took place last week on campus. And a snippet,
Art Center College of Design in Pasadena, California, worked hard last week to translate its leadership position in vehicle design into one based on sustainable mobility. Yet for many, the shift remains problematic. The leaders of Ford's advanced design studio in Irvine sat soberly on the front row (though a much more lively Larry Erickson - the small car chief designer - spoke pretty lucidly). A miserable selection of alternative-fuelled cars cowered in the spectacular wind tunnel hall. A flex-fuel Focus, that fuel cell Honda FCX again and the absurd hydrogen BMW 7-series looked about as sustainable as Bush junior's presidency.
Comments
so many times i've heard the less than brilliant products of art center talk about the 'gasoline in their blood' that drives car design. no mention of hydrogen, or lithium-ion, or even ethanol. they are simply to simple to comprehend the whole thing i suspect.
Meekle: The cars might have been a disappointment, but there were so many great speakers at the Summit that had very little to do with cars and A LOT to do with sustainability. The lady from Nike, Hannah Jones was pretty awesome. Of course, I work at Art Center so my opinion is totally biased, but I thought it was a pretty great event. I personally can't wait for the Nano to hit US markets. I will be at the AC Design Conference (http://www2.artcenter.edu/designconference/) which should also feature some interesting ideas but the event I really wish I could see is the in Art Center Global Dialogues (http://www.artcenter.edu/dialogues/). It�s in Barcelona and covers not just sustainability and climate change, but also geopolitics, culture, design, and business practices. Sadly I can�t fly to Barcelona where it�s taking place in March, but at least there�s a blog! http://blog.globaldialogues.eu/