Core77

Research, as we all know, is an essential element of any design project. Sure, we're all handy with Google and Wikipedia, but if you're in the Bay Area and are craving real-life design research skills, put this class in your pocket. The Involution Master Academy is offering an intensive one-day course in Design Research Methods, instructed by Steve Portigal.

This course will provide first-hand knowledge and training in core design research methods. At its root, design research emphasizes learning about people and using the insights gained to inform and inspire design. We will focus on exemplary models of what research is, what it looks like, its role in concept generation, and what it produces.

Students will develop their own design research philosophy, learn how to think about people, behavior, and culture, as well as the importance of being open to new perspectives. They will also learn tactical skills they can immediately put into practice: how to conduct observations and interviews, find research participants, and interpret and synthesize results as fodder for design and storytelling.

Saturday March 1, 2008
10:00 AM-6:00 PM
$699 per student

register here.