Core77

Check out our first in a series of panel discussions on Design, Business, and Innovation
Panel #1: Current Thinking in Brand and Service Innovation

February 28, 1-6pm

Topic:
From Complexity to Clarity:
Distilling the ingredients of great customer experiences
One of the biggest challenges of brand and service design is to take complex systems and represent them to users as simple and clear experiences. From Google to Apple, from Kodak to FedEx, this panel discussion will center on the strategies for developing clear artifacts and experiences from sophisticated palettes.

Moderator:
Bruce Nussbaum

Panelists:
Kevin Farnham, CEO, Method
Marissa Mayer, Vice President, Search Products & User Experience, Google
Jeneanne Rae, Co-founder, Peer Insight
Andrew Zolli, Founder, Z-Plus Partners

Location:
Union Square Ballroom, NYC

[Full Details Here]