Bell & Ross Diving Bell Watch Concept Sketch
Smartphones have settled into a permanent residence in our hands and our pockets. Watches similarly, have historically held a well-established place on our wrists in part to their continual development. One designer contributing to this is Baptiste Mathieu, who interned for world-renowned Bell & Ross Watch Company. Mathieu's shows us an edited and streamlined version of the design process. We are shown everything from the initial sketches, to wax and metal prototypes. We were sad to see Apple didn't produce their much anticipated Nano Watch but to fill that void take an analog approach and look through the rest of Mathieus' portfolio


The design process can at times look gritty and rough until a final clean product is produced. Throughout all these photos there is an ever present consistency to each shot. The sketches are clean and the prototypes edge onto reality, or it could be the beauty of the Bell & Ross watches. Having received a degree in Industrial Design from the International School of Design of France, Mathieu's design process is clearly indicative of his thorough schooling.

1:1 Scale wax model: case ideation
After glancing through his work and seeing the efforts put forth by Baptiste Mathieu and the Bell & Ross design team, it is easy to see why the average watch cost upwards of $4,500. Luxury items seem to be a common theme among Mathieu's work. His celebratory Champagne Popper for one "popped" up onto the scene a few years back. Currently www.baptistemathieu.com is down for maintencence, but keep a look out for his future designs, perhaps you may be wearing one some day.
1:1 Scale Steel Prototype

Comments
"After glancing through his work and seeing the efforts put forth by Baptiste Mathieu and the Bell & Ross design team, it is easy to see why the average watch cost upwards of $4,500" <- that is the same amount of effort done on a 90USD watch. price of watches are all about positioning and what market you are targeting.