Core77

Seoul's Monocomplex design studio is back with "Pulley." In keeping with their minimalist design philosophy, the concept is elegant for its simplicity (liberally copyedited for clarity):

To human beings, light is the closest and the most important factor. But not everyone feels it and considers its value important.

'Pulley' realizes the slight but important value of light using a crane structure that easily pulls heavy things. The thin frame and different pulley for each point of contact lets the current flow intersect between them.

This structure evokes a feeling of tension, as if the pulley is delivering a heavy thing to a high place.

The drawing-like lines of the stand are made of walnut; two-tone steel rollers at the endpoints guide a handsome crimson Teflon line. Monocomplex has struck a nice balance of color and form with their choice of materials, though I'd like to see the abat-jour itself a little higher off the ground and angled downward, i.e. as a reading lamp.

In the five months since we last had a look at their portfolio, they've also come out with the "Asymmetry No. 2" armchair (above) and a pair of narrative-driven designs in "Uccello" (below), as well as a few products; the "Write On-IT" Post-It design is a variation on a theme.