Core77

Elmer's Wood Glue, long a staple of wood shops here in the US (including the ones where we spent way too many of our ID school days and nights), is undergoing its first major packaging change in just about forever. The offset spout design, shown here next to the long-standing centered shape, makes laying down a long bead considerably easier and more precise, but posed a significant printing challenge. Enter Eastman Innovation Labs, whose Embrace resin films were able to shrink over the weird asymmetric shape, giving the bottles higher shelf visibility and more space to distinguish between types.

The Innovation Lab website offers an impressive assortment of other tricky materials, in this gallery, clearly aimed at the ID and packaging design set (they're also partially responsible for the POM Wonderful bottles that the branding community swooned over a couple years back). If you're planning to re-invent a wheel or glue bottle anytime soon, go take a look.