Posted by Steve Portigal | 20 Mar 2006
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Comments (1)

Nice bottom of the pyramid example - Nike designers help create sport hijab for Somali women in Kenyan refugee camps.
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Nice bottom of the pyramid example - Nike designers help create sport hijab for Somali women in Kenyan refugee camps.
Comments
This is a very interesting article. Something else to read - "The World is Flat" by the New York Times writer Thomas Friedman. He talks about the growing affluence of the middle class in India and China with incredible buying power. The consequence is that cross-cultural design is really the next big thing.