Core77

Jung-Hyun Lee, Won-Sik Chae & Rhea Jeong brought to life an often overlooked object that is usually deemed frivolous--the humble bookmark. Sure, a receipt will do, or even a good 'ol dog-ear fold, but the precious, tiny puff of air in the Abracadabra Bookmark provides a well-spaced placeholder as well as a delightful book-marking experience all its own. We're not exactly clear on the Aladdin references, but the concept is simple and sweet.