Photography and Reporting by Deb Aldrich
Among the plethora of more than 200 iLounge Pavillion exhibitors with their cases, holders, folders, doodads and tchotchkes for iPhones, iPads and iPods, a few beautiful, simple, well-designed products stood out. One of these was Nest, the latest product from Bluelounge, the innovative, Pasadena-based studio that envisions and produces products designed to simplify our lives. A clean, straightforward, colorful molded plastic dish with a rubber grip around the outside rim, the Nest is immediately appealing and obviously useful. It not only holds an iPad, but with a slide-out drawer that tucks away flush with the dish, it can serve as a resting place for a phone or business cards. And, even when not storing your technology, the tray itself can hold keys, change and secret messages.