Core77

Ultrason is one of the high-performance plastics by BASF which is usually found your car's headlights or engine parts. Inspired by the materials properties, the designers at IDEO (Munich) were invited to conceptualize more everyday applications. The HEAT project reinterprets everyday objects such as a hairdryer, lampshade, toaster, kettle and clothes hanger to showcase the versatility of the Utrason polymer.

For instance, the LAMP (photo) is a one-piece item allows the bulb to be screwed directly into the plastic, with no more need for a separate socket. Earlier, the water boiler concept KETTLE has been awarded with the the DESIGN PLUS award at Material Vision 2007.