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Jordan Farkas' guerilla ad campaign for Mothers Against Drunk Driving, recently featured on New Creatives, involves these Grim Reaper decals oh-so-cleverly slapped onto side view mirrors. Drivers of "treated" cars are definitely in for a surprise the next time they change lanes, however, let's hope they're sober at the time 'since being in an altered state might convince some that it's for real.
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Comments
i get their point, but that's really distracting. I'd rather not discover anything adhered to my rear view mirror. Especially something that impedes me from seeing things in my mirrors.
If you don't check your mirrors before driving, you don't deserve to be on the road. Cool trick though :)