• Home
  • Contributors
  • About Core77
  • Advertising
  • Contact Us
  • Newsletter
  • Get Our RSS Feed
Coroflot Design Job o' the day Sanrio is seeking an Art Director 
 
in Torrance, CA

Core77

c77 coroflot
  • articles
  • photo galleries
  • calendar
  • books + links
  • design schools
  • discussions
  • store
Our Other Sites
  • design firms
  • design jobs
Advertisement

FEATURED EVENTSSee All Events

Designers Fair 2010 January 18-24, 2010

Lattea Latte Macchiato Glass Design Competition Deadline: December 22, 2009

Interior Design Show 10 Jan. 21-24, 2010

The DieLine Awards Deadline:
Dec. 21, 2009

Get Our Newsletter
Submit

Sign-up for your monthly fix of design news, reviews and stuff to make you smarter.

Follow Core77
Twitter Facebook RSS
Photo Galleries
IDW 2009DUTCH DESIGN WEEK 2009 Core77's coverage of the largest design event in the Netherlands340 images IDW 2009PRAGUE DESIGN DAYS 2009 Join our tour of Designerblok, the annual Czech design festival! 150 images IDW 2009LONDON DESIGN FESTIVAL 2009 Check out Core77's massive galleries from this giant European design event!398 images IDW 2009GIZMODO GALLERY 2009 Home-made tesla coils, pancake making machines, vintage electronics and more64 images IDW 2009EUROBIKE 2009 Our massive galleries from the world's largest bike show160 images Bauhaus Summer School 2009MAKER FAIRE AFRICA The inaugural event celebrating African ingenuity118 images IDW 2009NEW YORK INTERNATIONAL GIFT FAIR The best from the world of giftware64 images IDW 2009ISTANBUL DESIGN WEEKEND 2009 The latest in Mediterranean design92 images Bauhaus Summer School 2009BAUHAUS SUMMER SCHOOL 2009 Get familiar with Bauhaus Dessau!84 images
 Book Review: Deconstructing Product Design, by William Lidwell and Gerry Manacsa
 New packaging tech sure needs some "sexy"
Sony's new L Series still maintaining their own design edge
Posted by hipstomp |  4 Nov 2009

0lseries2.jpg

The thing I appreciate about Sony: When they go into "design battle" with a competitor, they don't ape the opponent's design as every other company seems to do these days, but come up with their own lines instead. Such is the case with their recently-released L Series Vaio touchscreen PC, which forgoes the silver gloss and gooseneck stand of Apple's iMac, opting instead for a positively Bauhausian screen-frame that provides a space for the keyboard to be tucked into when not in use.

Ironically, it seems Sony is taking their competitor's old motto, "Think Different," to heart.

Posted in Object Culture • Permalink Tweet This! | Digg This! | Save to del.icio.us | Submit to Reddit | Stumble It!
Don't forget

Hot this month!

Core77 Holiday Gift Guide 77 Righteous Gifts under $77 Bad Taste Exhibition 2009 Fake dior shoes, purses made of frogs... The Experience Imperative A Manifesto for Industrial Designers, by Ken Fry Coroflot Salary Survey Results Find out what you're worth

Most Recent Design Jobs at Coroflot.com - Where Design Never Sleeps

Senior Product Designer
Gnosis Product Development : Shekou, Shenzhen, China
Design & Merchandising Executive
Joma Sportswear (China) Ltd : Shanghai, China
Deputy General Manager
Miracle Branding : Manama, Bahrain
Sr Graphic Designer
Miracle Branding : Manama, Bahrain
Product/Packaging Designer
ful, LLC : Memphis, TN
Graphic Designer
Southern California Institute of Architecture : Los Angeles, CA

+ View all Design Jobs
+ Post a Job

Most Recent Design Firm Updates at Designdirectory.com - Where Design Firms Get Seen

LOGIC
Product Development Technologies
pbeach event design + 3d digital rendering!
Designit
Elegance Soft
SUSTENTA DESIGN
Aalto Design Factory
DC Interactive
Mapache Creatives
Adver Face

Recently Featured Portfolios
at Coroflot.com

Marco SwestonAaron PizzutiOlivier POULETKit Men
+ See More Design Portfolios
+ Make your own Portfolio

©2009 Core77, Inc. All rights reserved
about | contact us | advertise | mailing list