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Posted by Jeannie Choe | 16 Nov 2006
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Comments (4)
Microsoft attempts to join the "cool club" with Zune Arts, a supplementary media site running in conjunction with Zune's much anticipated and controversial launch. An impressive selection of artwork is paired with hipster audio, giving Zune the credit it needs to overthrow the iPod monopoly...and unfortunately, the strongest association I have of iPod's marketing is that godawful U2 song. But the mystery remains--will Apple even need to step it up in order to keep their stronghold on the portable audio market?
Comments
puh-leeze - macrosloth's lame attempt to gain street/creative cred should be recognized as a farce to all but the least attentive eye. hulking and monolithic, MS will no doubt inevitably sell lots of zunes (zuni?). But apple, I think, is dug in too deep in the new media economy and , despite it's own lesser so, but likewise hulking nature, is still recognized for its underdog/renegade/innovative nature - attributes that MS could never fake, no matter how many artists they convince to trade in their souls to hype the zune.
Why does the blog keep talking about the Zune? Are you on a retainer or something?
i like that song, at first i didn't but it grew on me.
it might help if you hear the song out of the context of being in an ipod commercial.
I aqree, that U2 song kinda blows. But, I do really like the Bob Dylan song in the more recent iTunes add. I'll take Dylan over hipster bands any day!