The role of European design should be enhanced on the global stage, and top expertise in design should be supported. Cooperation between strong design competencies, companies and the public sector should be developed to produce better services. Design should be embedded in innovation programmes and business incubators across Europe. Harnessing design as a tool for innovation processes will boost prosperity and wellbeing across the continent.
These views were included in the Design for Growth and Prosperity report (pdf) by the European Design Leadership Board. The report contains 21 concrete policy recommendations to the European Commission on how to make better use of design as a driver of growth and a tool for competitiveness. [Ed Note: How should European countries leverage this report in local/national policy?]