Good design practice effectively applied, results in innovative, meaningful, ergonomic and appropriate products. In addition, it can result in a highly marketable product with a lasting brand value. This principle has been demonstrated many times by design conscious firms. When logic of good design is practiced and implemented, products capture and sustain consumer demand in a competitive market place.
With the change in economic scenario and opening up of indian economy, competition is from all over the world. Introducing new and innovative products is essential. The products have to be designed to suit the users needs. The products need to be friendly, affordable, appropriate, ecologically sound, and visually pleasing and in addition suited for the competitive global marketplace.
The course Expo PDi is a refresher course on the essentials of Innovative Product Design and Development. The course will inform the participants about the overall aspects of Industrial Design including Need Finding, Design Methodology, Innovation and Problem Solving, Product Graphics, Interaction Design, Product Ergonomics, Product Aesthetics, etc.
The course is scheduled to have lecture and discussion sessions in the morning followed by workshops on Product Design related creative problem solving sessions in the afternoon.
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