New Event Merchandising System for Nike
The Nike Modular Stand System developed by SLIMDESIGN is a display system that travels all over the world and is used to present the new collections in temporary settings like meetings or pop-up stores.
We optimized the overall usability and logistics through a reduction in volume (frame and fabric backing), improved handling (dedicated flight cases), reduced set-up time (tool-less assembly) and increased flexibility (integrated graphics).
The first version was very successful (a 1 km wall was produced and used over a period of 7 years). When Nike changed their store identity, Nike commissioned us to upgrade the system to fit the new store design.
3d Modeling & Rendering, Amsterdam, B2B, B2B design, CAD, Concept Design, design, design agency, design studio, Display, Engineering, furniture, Industrial Design, Innovation, Mechanical Engineering, modular, Nike, pop up stands, Pop Up Stores, Product Design, Project Management, shelf , sketching, SLIMDESIGN, structure, user experience