Mr. Coffee Optimal Brew
Jarden Consumer Solutions
To help Mr. Coffee brew a faster — and hotter — pot of coffee, we started by deconstructing a variety of coffee makers in order to take a closer look at how we could build a better machine, both in terms of functionality and design.
The breakthrough came when we decided to omit the troublesome heating plate — the standard heating element in a drip coffee maker — and instead heat the water to the ideal temperature in a small boiling chamber right next to the beans.
Our engineering team's rigorous testing proved that our new internal setup not only made the operation faster, but made hotter, better-tasting coffee as well by not overly scorching the beans.
In addition to creating the best-selling Optimal Brew, we've also continued to collaborate with Mr. Coffee on a range of drip, single-serve, and specialty-beverage machines that share the same iconic design language.
branding, coffee, Coffee maker, Engineeing development, Industrial Design, Mr. Coffee, Product Design, Styling Branding