As far as marketing goes, it seems like the product lacks a 'new' selling point. A lightbulb is a lightbulb in many consumers minds, unless there is something totally unique (ie - greater energy savings from standard to CFL). A unique design doesn't do much for me because when I install a lightbulb its usually under a shade or inside a fixture and once I install it I won't see it again anyway.

Well, it's a an energy saving light bulb. Ok! But 2.0? Certainly not. What's 2.0 about this? The shape is reminiscent of the 0.1beta of a light bulb and the electronics is what everybody has (hopefully) at home. But it's a very nice idea and looks quite cool.

I would encourage Felix to take this one step further, as this looks like a perfect configuration for a 3-way bulb. I think a good 3-way CFL would do well in the marketplace. I hope you applied for a provisional design patent before you published this. Good Luck.

I think it's a very cool looking novelty bulb. However, I don't think this is better than what is out there. I'm not sure I would use this for other than perhaps a display (reminds me of neon pub lights). The profile from the front and back of the bulb is fine for distributing light evenly throughout the room, but the profile of the bulb from the sides doesn't expose enough surface area of the tubes to generate as much light towards the sides. The nice thing about existing spiral CFLs is tha

The styling is nice! But what's difference between ordinary power saving light bulb and Bulb 2.0 in terms of green issus?

First and foremost, the design can make people use CFL bulbs to reduce energy consumption. The main Idea is to change the "reasonable-but-ugly" product image of CFL bulbs too something appealingly. Saving resources can be fun, products like this (hopefully) help to set a precedent.

Well, people wont need to buy light shade if they use these, eliminate the need for additional object. I think that justify how it's green. awsome

HOW IS THIS GREEN!!!!!

Great, useful and well designed product!

It is pretty and witty, and hopefully that is persuasive. Form is Function. Bright, but I wouldn't call it brilliant. LEDs lead the luminescence. On recycling, how about a bulb that can be easily broken into recyclable elements, the aluminum bases are always sacrificed.

good idea.. but doesnt really scream out "greener gadget!"

I don't mind this idea, while drasticly different it is a novel design I have not seen before. There are programs in Australia to recycle these and handle the mercuray safely. Not that many people would bother, they generally still go straight in the bin. Also, its worth noting that currently the lumin to watt ratio of the most efficient LEDs on the market still are only about 75% as efficient as a everyday CFL. With the life expectency of the LED being rated up to 50,000 hours (Practical Li

Skip the mercury contaminating CFLs and go straight to LED.

If these were sold im sure more people would buy them, I always her complaints about how ugly normal CFLs are.

"In areas powered by coal, CFLs end up saving on mercury emissions versus incandescent bulbs, due to the offset power use (coal releases mercury as it is burned)[44]." wikipedia

Neat! Now design a jet that looks like a World War I biplane.

Im afraid its very much more vulnerable in that way of constructing the glass tubes.

anybody tell me why it is a energy-saving lamp? I don't find any details.

That is true about flourescent bulbs containing mercury, however there recycling programs, according the Environmental Protection Agency and Natural Resource Canada the mercury is recycled. I would suggest a rubber casing or something to prevent mercury from escaping. Oh and design the packaging so when you get a new bulb all you have to do is put the old bulb in the packaging and drop it in the mail box to be delivered to the depot.

I would not hesitate to purchase these. Very nice aesthetic!

Flourescent bulbs contain mercury (a hazardous material), and there is no real plan in place to harvest mercury from these bulbs. Mercury even in small amounts is show to be a hazard to childhood brain development and accelerates the effects of some

I applaud the designer for coming up with a very attractive bulb- however, this is not any more green than a regular CFL. I presume that the look is supposed to get more people to buy green, which would be nice, but I am not sure anyone ever looks d

I have been looking for something like this for some time. I would buy these.