This year, Droog bought hordes of items from liquidation sales—safety vests, salt shakers, handkerchiefs, dog baskets, and wooden spoons numbering among them—and invited 14 designers to produce a design using an object of their choice as a raw material. The results were exhibited and sold at Saved by Droog, one of the week's highlights.
The exhibition also answers the common question "But who buys this stuff?" Photographer Stefanie Gratz documents each owner with their new acquisition directly after checkout. Each photo is uploaded to the website, and some are turned into postcards and hung on the wall outside. Luc d'Hanis and Sofie Lachaert's XX Chair has only one owner, but Makkink + Bey's Daily Handkerchief has many— we were number 52 (see above).
Below, their manifesto, taped casually to one of the columns. Shots of almost every object follow.
Makkink + Bey's Daily Hanky: An image of the front page of a daily newspaper is meant to be completed by the user's own embroidery.
Luc d'Hanis and Sofie Lachaert's XX Chair, brought together "to make things a little easier."
Marian Bantjes' Manicred Chair, painted with care by manicurists.
100 Blue Containers: A special treatment to items not selected by any designer.
Atelier Remy and Veenhuzen's Glass Arrangement, to "host your edibles."
Minale-Maeda's Wannabe Mirror.
Maison Martin Margiela's Moustache Guard.
Eric Klarenbeek's Roll-on Scent, made from salt shakers.
Stefan Sagmeister's Happy Wallet.
Erna Einarsdottir's Knotted Scarf.
Onno, Ed, Ms. Teaspoon and The King of Gold, by Ed Annink.
Mieke Garritzen and Geert Lovink's Beware of Software vest.
Atelier Ted Noten's Three Stars Bomb!
Droog workers wrapping purchases.
>> View all of our Milan 2010 coverage