This year Estd, the in-house, more affordable label that Established and Sons launched last year, adds a series of tabletop goods with platonic forms and geometric foundations. Above, different size pitchers are created by intersecting a pewter cone with its sliced off nose (another cone). The product, entitled "Pour," takes inspiration from a traditional type of jug where the funnel is connected to the main body. The precisely hand-crafted pourers come in 1/2 pint, 1 pint and 750 milliliter sizes, for wine, milk or water.
"Potto" incorporates Japanese Tokoname ceramic (black in color) but gives them a contemporary feel with the now familiar tactile feel of rubber. The soft lid of each allows the pots to stack without being formed to nest into each other. The weight of the pot depresses the rubber top of the one beneath, creating enough friction to keep them from slipping.
"Cuboid" is a welcome doormat that plays tricks on the eyes with forced perspective.
"Loaf" is simple in its bent wood structure. The small detail of a bowling ball grip in its lid makes for easy use without breaking from the perfect cylindrical form.
Stay tuned for highlights from the Established and Sons 2011 Principal Collection, in video!
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