We recently brought you an indepth case study documenting the development of the TDK Life on Record project. Now, In part one of this two-part video, Oved Valadez, lead designer on the TDK Life on Record project, discusses some of the insights and observations that guided their process. Check out the full video after the jump and stay tuned for Part 2!
Oved is now at Industry, a design company he's co-founded with David Thorpe and Tom Lakovic. Mark your calendars—Industry will be presenting at Hand-Eye Supply Curiosity Club in Portland on September 27th!