The Interaction gurus at the Foundry research group of London's Mint Digital are pleased to announce that their brainchild—or nosechild, as it were—"Olly" is now available through a Kickstarter campaign.
We made a big stink (and yes, a lot of puns) about it last fall, when they first unveiled the device, which is programmed to emit a scent as a cue for a web notification. The USB-connected object, which consists of an Arduino hooked up to a 12V fan within a simple white injection-molded enclosure, starts at $50.
If only there was a way to add a compelling olfactory element to the pitch (after the jump)...
Where Berg's Little Printer transcribes digital data, "Olly" transubstantiates it into an entirely different medium, and if it doesn't quite seem like a whiff of the future, it's worth noting that smell is perhaps the most visceral of the senses. Just imagine—the scent of piping-hot e-mails or freshly baked Tweets wafting through the air... or prank a coworker by making his or her spam smell like Spam.
Learn more at OllyFactory.com.