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New Zealand ID Student & His Mates Bring the Pixar Lamp to Life

By Rain Noe - Dec 14, 2012

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UPENN UPENN

It's been nearly a year since our series on the Angelpoise lamp, the iconic desk light co-opted by Pixar. Now three students at New Zealand's Victoria University of Wellington, industrial designer Adam Ben-Dror, programming artist Shanshan Zhou and digital media artist Joss Doggett, have brought the Pixar mascot to life (renamed "Pinokio").

Pinokio is an exploration into the expressive and behavioural potentials of robotic computing. Customized computer code and electronic circuit design imbues Lamp with the ability to be aware of its environment, especially people, and to expresses a dynamic range of behaviour. As it negotiates its world, we the human audience can see that Lamp shares many traits possessed by animals, generating a range of emotional sympathies. In the end we may ask: Is Pinokio only a lamp? - a useful machine? Perhaps we should put the book aside and meet a new friend.

It's true that it doesn't yet hop around and crush the letter "i" into submission, but we're sure they're working on it.

Seriously though, I think the trio's project has some serious potential; when doing sewing machine repairs on my workbench, I'm constantly re-adjusting the swing-arm lamp to throw light where I need it at that moment. If the lamp could somehow track my eyes when prompted, leaving both hands free to adjust/remove/re-install the part I was working on, I'd pay good money for it. There's got to be craftspeople out there doing other types of benchtop work that would agree.

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Rain Noe

Rain Noe is a writer and industrial designer based in New York City.

2 Comments

  • Kim
    5 years ago
    Z
    Z
    Reply
    Not sure why this is labelled the "Pixar Lamp" besides getting them publicity for the project in non-discerning media. The so called "Pixar Lamp" is a Luxo L-1, the design of which looks nothing like this lamp, at all... not the shade, not the base and not the adjustable arm.
    !Report as spam
  • Shahar Klein
    5 years ago
    Z
    Z
    Reply
    Here is some lamp from 1981 (student work) http://youtu.be/LK_47wczz-s
    !Report as spam

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