The last time we saw a Nikon ID video, it was more or less a one-on-one with Chikara Fujita, the designer behind the CoolPix P300. But now they've released "Designs that Embody Our Dreams," a more comprehensive (and carefully scripted) look at their entire Industrial Design Department, covering every facet of what they do: Sketching, modeling, rapid prototyping, package design, you name it. We also learn that the Department is broken into two branches, with one responsible for the physical form and a second unit handling the interface design, graphics and packaging.
"The first element of a product that prospective users encounter at a store," says Hiroshi Kobayashi, Nikon Industrial Design General Manager, "is its overall form. Design is the first thing about our brand that users feel familiar with."
It looks like this video has come directly from Nikon HQ in Japan, as it's not a part of their promotional YouTube page. And while they've opted not to make the video embeddable, anyone can check it out for free here.