As the world of consumer products gets increasingly streamlined and optimized, our relationships with our objects are becoming more personal and influential. In this far-ranging category, we sought "final products designed specifically for individual use across a variety of environments and purposes, including but not limited to home, work, leisure, sporting, health and hygiene." The entries we received looked for balance between life and technology, and the jury cited many of the entries as products that actually found their way onto the jury members' personal inspiration boards. "This year was really interesting. It feels like Industrial Design is back," said jury member David Whetstone. "There is a lot more art and emotion in the designs this year and I think that's really exciting for the profession and where things are heading."
Hong and Anh Nguyen, Founders of Creative Session led the jury as Captains. They were joined by Shujan Bertrand, CEO and Owner of APLAT, Jason Mayden, Vice President of Design, Mark One, David Whetstone, Design Director, Astro Studios, Adam Leonards, Principal Designer, Matter Product, and Max Burton, Founder and Chief Designer, Matter Product. "Some of the products that had a high ranking for us this year were products that seemed timeless, simple, and long-lasting," explained Hong and Anh. "People want to interact with beautiful objects that represent who they are as consumers. All of the products we've selected stand alone and make bold statements. "
The jury focused on products where functionality married with a more human element. As Bertrand reflects: "What we're looking for is that human connection. Connecting people to people, or connecting people to products, in a much more meaningful way. One element of connection that I really appreciate is humor. Some of the products we saw really made us laugh and fall in love with it immediately. If something can make us laugh, I think we can really focus on living a happier life."
Say hello to the Winners, Runners-Up, and Notables of the 2015 Core77 Design Awards in the Consumer Products category.
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