Ferrari describes their Top Design School Challenge as "a competition in which the world's most prestigious design institutes vie for supremacy." This here is their third installment, where students from some 50 design schools entered; as the judging rounds advanced, 46 schools were knocked off of the list. That left just:
- The Hochschule Pforzheim (Germany), which has a hugely successful automotive design course and is one of Europe's leading schools;
- The College for Creative Studies in Detroit (US) which attracts students from all over the world because of the incredibly high standard of its facilities and teaching staff;
- The Asia-Pacific region's top design school, Hongik University in Seoul (Korea), which had the largest number of entrants in the competition and also won the 2011 Ferrari World Design Contest; and, lastly,
- The ISD-Rubika in Valenciennes (France) which has a cutting-edge computer modelling course that embraces structured interdisciplinary projects.
From those four schools came the 12 submissions that made the final. The winner was ISD-Rubika's Ferrari Manifesto concept, which was designed by a team of six students: France's Michael Barthly, Grimaud Gervex and Jean Baptiste Epinat, and Belgium's Michael Kalyvianakis, Stanislas Oleksiak, and William Stock.
Writes Car Body Design:
The jury was won over by the completeness of the Manifesto design as well as the students' ability to create a coherent overall vision of the car spanning its exterior, cabin and running gear.
The spectacular door opening mechanism also highlights the evolution of the interior functions, using future-forward technologies. The exterior is instantly recognizable despite the fact that it incorporates certain orthodox features.
Also worth a look is the FL Concept, which took second place and was the only finalist to focus on the car's interior. Amazingly, this was apparently designed by just a single student, Hochschule Pforzheim's Roman Egorov, who hails from Russia.
Check out some of the UX/UI decisions and features Egorov has incorporated:
All of the finalists can be viewed here.
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To win the design of the 2040 Ferrari, apparently you have to send in a 2010 Veyron. I hope in 2040 we'll be eons further than any of those submissions.
On their site they say the Manifesto was 4th? This one was first. https://apps.facebook.com/524903014334673/