Mr-914 saw these crazy extreeeeme Hitachi power tools at the hardware store and sparked this power-discussion with a few pictures--they really do say a 1,000 words. How they work and feel are way more important than how they look, but who can help but point out these things look high on Mountain Dew?? Extreme Power Tools...Thoughts? Comments?
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Is there a diet version?
The design language is certainly highly differentiated, and when it debuted I questioned it's relevance. But apparently the line is doing quite well and has even caused competitors like Ryobi to react to it. Ryobi launched a new line with bright green accents and more aggressive styling.
If the tools were poor quality or underperformed their competition, they surely would have been a laughing stock. But make a good product and give it a radical design and you can make a huge impact in a market and spawn imitators.