Cosmos is a set of simple magnetic blocks with gentle curvilinear forms that subtly suggest their cosmic reference. Designed as a tribute to the vision, intellect and courage of humankind, who have overcome challenges and pushed boundaries. So beautiful and elegant that grownups won't mind their kids leaving them out – or they may even get some of their own!
Benson Wong for Huzi
We combine modern technology with woodcrafting traditions to achieve the best looking design objects. Starting with solid logs of beech, we saw them into smaller pieces and make machined cuts at precise angles and proportions. Then we proceed to drill two layered holes, and carefully embed the magnets under the injection-molded slots made from the 2-ton press. Then each individual part is sanded by hand, and painted with 3 layers to give a beautiful, smooth finishing.
The 28 wood pieces are a mix of three colors: natural wood, matte white, and ultra-matte. We've also developed a super cool and innovative soft touch coating - extremely low gloss and low reflectivity. While automakers use it on consoles and steering wheels, we use it on selected parts to enhance the aesthetic and haptic qualities.
No blinking lights. No complicated electronics. No forgettable plastic toys that end up in garbage dumps. Instead, Cosmos are toys that are long-lasting in both meaning and quality, magically straddling the worlds of adults and children.
We believe toys play an important part in growing up. But nowadays there are too many toys that do not inspire. What values are kids learning when they only play with plastic toys with no meaning? And they break soon or are always blinking and making loud noises in the already sensory overload world. So we set out to create simple, analog toys that spark the imagination, and will be loved even when kids grow older, and end up as decorative pieces at the office.
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Comments
I'm not a kid and yet I'd very much like to get my hands on a set of those. Design toys are fascinating.