Over at Coroflot's Creative Seeds blog Carl Alviani covers everything from letterpress to cleverness in a comprehensive article on business cards:
"...you can make a new card out of anything printable, from plain white paper to the backs of photos, bits of wood, coffee cups, people's wrists, whatever. In a more abstract sense, there's something wonderful about reducing the card to its bare essence, kind of a graphic answer to the "People don't want lamps, they want light" conundrum -- people don't want business cards, they want information, and here it is, in its most elemental form."
Way Too Clever
"This fortune cookie "card" would remind us of some of the tragic gimmicks our studio mates came up with when they had more enthusiasm than skill, back in school days -- except that it's fantastic..."
"Ever notice what someone does the second you give them your card? They read it. And then they flip it over, to see if there's something on the back that they can read. There's an opportunity here, if you're good with words; those brief moments after the exchange you've got someone's undivided attention. If you can provide something interesting and compelling to read that explains who you are, what you're like, what you're good at or what you're looking for, there's much impact to be made."
>> view article.