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Great Product Design Student Work: A Paper-Saving Printer That Takes Rolls, Not Sheets
In the early 90s, fax machines used to have rolls instead of sheets. Just about the time it was reasonable (if not "common") for ordinary families to have one, they started marketing "plain-paper" fax machines as a convenient alternative. The rolls were usually thinner than usual — more like a receipt paper — and they curled up hard. You couldn't press them flat even with weeks pressed in between the pages of a dictionary.
I would say the best use for this would be a high-volume printing office where the pages go into bound reports. The idea of printing off one or two pages for everyday handling is a non-starter. The shape will pull against you.
I think this would suck for high-volume use as you have to hand-cut each page after it printed. Meaning you'd have to stand there and manually tear each page one-by-one as it came out. Or you could print a super long sheet of paper and cut along a line or something to indicate pages. This seems more useful for one-off or odd size printing.
This would be an instant purchase for me, replacing 95% of my printing needs. Being able to print long sheets is especially useful when making templates using CAD printouts.