During my days as a structural package designer, when designing a new bottle, the last step for our department was to produce the CAD drawing of a new design. Then it went over to Engineering, who would tweak our CAD to produce the tooling drawing. Then we were ready to "cut steel," i.e. have the molds made for the blow-molding machine. That last step took months, and cost five figures.
That was in the '90s, and today you can have steel cut for a new bottle mold in about 4 weeks. However, Pepsi has figured out how to get that time down to just 48 hours, and with a cost savings of up to $10,000. It's staggering.
The way they do it is by not cutting steel at all. Instead they use a universal mold shell, then they 3D-print an insert that goes inside the mold.
People have messed around with this before, but the problem has been durability and cost. A 3D-printed ABS insert is nowhere near as strong as steel, and you can blow-mold maybe 100 bottles before the insert fails. Hardly worth your time and money, particularly since the PolyJet 3D printers required cost $250,000, the Digital ABS material you print with runs $422 per kilogram, and the prints can take three days.
To solve this, a research team led by Max Rodriguez, PepsiCo Senior Manager of Global Packaging R&D, turned to 3D printer manufacturer Nexa3D. The company used their NXE 400 Printer, an ultrafast machine "capable of printing at injection molding repeatability and tolerances, making it the fastest and most accurate production 3D printer in its category," the company says. It also costs just $60,000.
For material, the team used a polymer called xPEEK147, made by Henkel Loctite. xPEEK147 is tough, thermally stable and has high dimensional stability, and rings in at just $308 per kilogram.
The new inserts were able to print more than 10,000 bottles before failing.
And the cost savings are significant:
- Compress prototype tooling development time from 4 weeks to 48 hours
- Slash prototype tooling costs from $10,000 to $350 per mold set
- Create durable tooling that can produce more than 10,000 bottles per mold
- Enable multiple design iterations to allow for timely verification of downstream activities
As a former package designer, I'm torn on this. I think it would've been so cool to be able to produce new bottle runs and design changes for small batches—new bottles for the World Cup and other major events. And I'm super-impressed with the technologies harnessed here. But then I start thinking wait…don't we have a plastic bottle problem?
In any case, you can read the case study for the above here.
A desktop CNC milling machine can be a practical addition to your prototyping or small-scale fabrication operations.
3D modeling has been a part of the profession of industrial design since before computers were even conceived.
With so many online learning platforms out there, it can be hard as a designer to decipher where to go...
We are building this list as a resource for designers who are looking for a starting point in picking a...
In the 1990s 3D printing was adopted by forward-looking design studios for prototyping – it was not widespread though for...
Community driven, engineering oriented, detailed and aesthetic, 3D printing oriented, royalty-free, paid, free.
Technology can be a great help when it comes to organizing your research on an ongoing project or in new...
Don't have an account? Join Now
Create a Core77 Account
Already have an account? Sign In
Please enter your email and we will send an email to reset your password.
The obvious route to make the inserts would be to cnc them out of aluminium. Their geometry let you do this as one-sided milling from pre-sized blocks.
In the case study it is clear from the photos that the bottle's surface telegraphs the 3D printing texture. Ok for protos, but in production? Also, blow molding is a low pressure operation- I doubt these inserts could withstand injection molding temps and pressures. Still, very cool.
When I worked for a Precious Plastic project in the UK we tested injection moulding (at 220C for polypropylene) into polycarbonate moulds inside a steel liner, that worked just fine. PEEK is significantly more temperature and pressure resistant that PC though! My co-founder designed a no-touch tool for COVID made from recycled LDPE injected into printed Nylon moulds. Those moulds lasted hundreds of injections at around 170C. I don't think they ever failed. Check the team out at Relic Plastic.