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360 Paper Bottle
By Glen Taylor - Nov 25, 2008
The 360 paper water bottle from Brand Image is an attempt to address 60 million plastic bottles thrown away daily in the United States (of which 86% become garbage). The paper vessel is made from 100% renewable food-safe resources, fully recyclable and versatile in a number of potential liquid categories.
via the dieline
Glen Taylor
Coffee black, whiskey neat, and chocolate dark!
14 Comments
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Um, we don't have them because plastic is cheaper to make. Why do you think they push plastic bags at stores even though paper bags exist? DollaDolla Bills Yall.!Report as spam
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concept not new, but effort in trying is always good!
at any rate, hotels should start using paper cartons like that of milk cartons instead of plastic bottles for their complimentary water. it cant look nicer too with a right design.!Report as spam -
are these for sale
what is the PET or other petroleum based content
what part is paper or eco friendly
what are the percentages
have you sold any!Report as spam -
It takes 10 times the energy to produce a paper bag than it does to to produce a biodegradable plastic one. I don't even want to hazard a guess at the negative impact something like this thing would have on the environment. Unless there is a way around this... very bad idea. The current cartons we have for milk and juice are very easy to print on, this is key to anyone buying into something like this. I can see it being another issue with this design. If industry can't cover a product with their branding all the way around, it's destined for the useless pile. We've seen a lot of stuff like this from Europe and nothing has really permeated North America, I applaud people who keep trying!!Report as spam
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I love it! I want to buy them. How can I get it? What's the pricing? Doing walk-a-thons and this would be great!!Report as spam
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Can store hot water? How is the price?!Report as spam
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Good idea --- not so good design.
Sorta the Prius of packaging.... green, and not-so-pretty.
I commend the concept though. Certainly a plethora of environmental benefits and even potential line/distribution efficiencies that could stem from a system like this.
Kudos to the Brandimage (Laga) team.
!Report as spam -
I would be interested in understanding the materials research that underlies this concept. Do you need to add a polymer to the paper in order to make it waterproof? What about poisonous contaminants in printing inks for recycled papers. Does making the paper liquidproof prevent the paper material being recycled?!Report as spam
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This is brilliant! I'd love to see beverage products sold in these containers at festivals, etc. I think the shelf-life issues become less of an issue when you know it'll be sold and used very soon. Still, I wonder if the shelf-life isn't soo great (maybe the inner liner (is there one?) will give out), then you'd have to have a filling system at distributed production sites.
For out of the way (i.e. in the "middle of nowhere") markets, you'd just have to send a large vat of the beverage along with the paper bottles and have a mini-production facility.
Best,
Shalin!Report as spam -
Does it not look like a hospital pee pot?!Report as spam
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I love this idea! When and where do I get to see it in action. Even people who know about the waste of single use plastic water bottles still buy them out of convince. I'd love to see an alternative out on the market!!Report as spam
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don't we already have this? half gallon cartons of milk or juice?!Report as spam
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Well, there are those little Dixie paper cups, which shows that a paper bottle isn't completely impossible.
+1 to the folks that came up with this, even though a paper bottle is one of those things that one wonders why oneself didn't come up with it.!Report as spam -
Wonder what the shelf life of this is. I would expect a lot of porosity, but obviously they've done something to address it. Wax lining perhaps?!Report as spam
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