A brewery in Neuzelle, Germany says they have developed powdered beer and will start market-testing it in September.
After two years of research, and with funding from Germany's Federal Ministry for Economic Affairs and Climate Action, the Klosterbrauerei Neuzelle ("Neuzelle Monastery Brewery") says they've nailed the science. Just add water, and "looks like beer! Tastes like beer! Is beer! With a real head of foam!"
A rendering, obviously
One of the monastery's actual beers, for illustrative purposes
"This is a dextrin-rich beer specially brewed by the monastery brewery using conventional technology, which has been processed and prepared into a water-soluble beer powder/granulate," the company writes. And if you're wondering why this development was underwritten by a government body dedicated to climate action, consider the shipping and packaging implications:
"Billions of liters of water are transported to consumers worldwide, because beer consists of up to 90 percent water," says Klosterbrauerei Neuzelle executive Helmut Fritsche. By only needing to ship powder, "from an environmental point of view, we [will be] saving on transport, but not yet on the use of resources and the costs of production." The company is working on reducing the production costs.
Early market testers may be disappointed by one factor: There's no actual alcohol in this powdered beer—yet. Managing Director Stefan Fritsche, however, insists that "after a few things happen" in the lab they'll be able to get the actual hooch in there.
The company's plan is not to disrupt the German beer market—they've concluded that the local beer-drinking base "will be skeptical about our product at first"—but to target global regions that lack brewing know-how and have high transportation costs. "Geographically, we are targeting transport-intensive export markets, such as countries in Asia and Africa," Fritsche says.
For you German-speakers out there, here's the German-language news report on the technology. (English speakers can hit the "CC" button and change the settings to auto-translate, it does a pretty good job.)
Enter a caption (optional)
A desktop CNC milling machine can be a practical addition to your prototyping or small-scale fabrication operations.
3D modeling has been a part of the profession of industrial design since before computers were even conceived.
With so many online learning platforms out there, it can be hard as a designer to decipher where to go...
We are building this list as a resource for designers who are looking for a starting point in picking a...
In the 1990s 3D printing was adopted by forward-looking design studios for prototyping – it was not widespread though for...
Community driven, engineering oriented, detailed and aesthetic, 3D printing oriented, royalty-free, paid, free.
Technology can be a great help when it comes to organizing your research on an ongoing project or in new...
Don't have an account? Join Now
Create a Core77 Account
Already have an account? Sign In
Please enter your email and we will send an email to reset your password.
I know someone at Sam Adams and from what I've heard, powdered alcohol is not new or even very hard to make. Chemists have made powdered beer LONG ago but they can't sell it in the US because people can just mix it up super strong and there's no way to regulate how it's sold.