The assignment was not only to create a unique bottle design, but to also come up with "three unique executions" for the product's visualization.
"The form plays with the idea of air, the brand's namesake; the floating circular cavity holding the product is intended to appear as though it is floating. Three [options] were explored in the visualization studies: A clean, descriptive style…"
"…the product seemingly suspended in midair…"
"…and a retro-ethereal iteration."
The packaging, by the way, was done by fellow student and Communication Design major Connor Moore.
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