This Stargazer watch is by some faceless company called Benleydesign. The form is unlike any we've ever seen; if you told me it was designed for metalworkers and meant to protect the face, while the case was meant to get banged up, I'd believe it.
The company says the zinc alloy case is "created through a high-strength one-piece stamping process," which I'd love to see, and plasma-coated to confer scratch resistance. The case back and the band are made of stainless steel. No word on overall weight.
In terms of functionality, you can toggle between the time, date, temperature and an alarm setting. The screen is not always on but activates when you raise your wrist. The company says the battery will last for 30 months, but they don't mention what type of battery it uses. Lastly, in some of the shots the display digits are red, in others, white; we assume this is user-adjustable, but no mention is made in the product copy.
The video gives you a better sense of the object's true form:
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These run $99.
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The photo with the shoes made me laugh a bit. How is that person supposed to see the time?
If you raise your arm your thumb points towards you, so it doesn't matter if you have the watch on the left or right arm, on this watch the face should face the same way as the thumb or you will have to twist you elbow to see the screen.
That watch form dates from the 70s. This one was decidedly not going for $99. https://www.theceomagazine.com/lifestyle/watches/girard-perregaux-casquette-2-0/#
Batteries are Japanese CR2032 batteries. The white display model is different from the red one, S1000S vs. S1000S-R. All the info was easily found on their website.
Tag Heuer used the same conceit - reading the time from the edge of a device - on their 2009 mobile phone. https://www.cnet.com/pictures/tag-heuer-meridiist-almost-an-anagram-for-it-is-merde/
Another take on the 'drivers watch' came from Omega - a variant of their Chronostop model was designed to be worn on the inside of the wrist and so it had the dial rotated through 90 degrees.
It's called a driving watch, they have been around for many decades. The intent of the design is to be able to read the dial without taking your hands off the steering wheel.