When a new technology emerges, smart industrial designers think about how it could be used to improve or replace incumbent products. Ideally, products built around the new technology would be attractive; failing that, they should at least improve the user experience. These Lizard Flares, while they'll never make it into the MoMA, are an example of the latter.

Traditional roadside flares have several flaws. The first is that they're dangerous, burning at up to 1,500°F (815°C), which is why they can remain illuminated through rain. In addition to providing a burn hazard for the clumsy, they can also ignite dry grass or, if you've been in an accident, fuel or oil spilled onto the roadway. Secondly, you can't extinguish a flare; you have to wait for it to burn out before you can dispose of it. Thirdly, flares emit toxic chemicals as they burn. Fourthly, these are single-use items. Lastly, they must be disposed of as toxic waste.

All of those flaws make Lizard Flares a much better option.

Each has 15 high-intensity LEDs that provide 360° visibility from nearly a mile away.

They're weatherproof and shatterproof.

They have both a hanging hook and a magnetic backing, if you want to attach them to a vehicle or other object.

An LED cluster in the middle provides flashlight functionality.

And they can of course be reused.

The downsides: Traditional flares run $3 to $5 a pop, whereas Lizard Flares are $9 to $10 each, depending on whether you buy multiples. Lizard Flares also require three AAA batteries per unit, which further adds to the cost, and which will eventually need to be replaced (AAA battery shelf life is typically 5 to 10 years). Still, for the elderly or those with dexterity issues, Lizard Flares are the far safer choice.