Joining the many pop-up shops opening in New York for the holiday season are Core77 friends nau with their collection of eco-friendly active wear and outdoor clothing. In keeping with the companies commitment to minimizing their environmental impact, they went dumpster diving in Manhattan & Brooklyn sourcing materials for the in-store fixtures. Anyone who's walked around Soho on a Sunday night after the shops close knows there's a gold mine of stuff to be scored.
Located on Mercer just above Broome St, the shop has a basement which they're using as a gallery, event space and cafe for customers who need a little Stumptown coffee goodness. Check the calendar here for details on upcoming live music, art shows, guest speakers and product demos.
If you're not in New York, or just prefer shopping online, nau are offering Core77 readers a 10% discount on their website including all sale items. Enter the promo code "NEW2NAU" when you check out.
Let's hope the response is good, a permanent retail store would make a nice addition to the city.
Through December 31, 2009
69 Mercer St
New York, NY 10012