The Designers Accord Sustainability in 7 video series delivers a daily dose of design inspiration by today's leading sustainability experts. Join in the conversation as they share 7 things every designer should consider when integrating sustainability into design practice.
Following Bill's introduction to Cradle to Cradle design in theory and in practice, Dara O'Rourke offers some quick tips for designers, noting that sustainability is a key ingredient in "beautiful, cool, hip products."
About Dara O'Rourke
Dara O'Rourke is a professor at UC Berkeley in the Department of Environmental Science, Policy, and Management. O'Rourke is also the co-founder of GoodGuide.com, an online tool that provides ratings on consumer products based on their health, environmental, and social impact.