The Australian press is abuzz with news that native son Marc Newson will be designing the New Year's Eve festivities for the city of Sydney, where Core77's own Glen Jackson Taylor might be from. "I work in such a broad range of industries, I'm always attracted to things I've never done - and perhaps will never do again," Newson told the Sydney Morning Herald.
New Year's Eve has never been ''designed'' before, and there were non-negotiables to navigate... [Newson] conceded it was "quite a tight envelope" to work within, but said a surprising amount could be done creatively. A strict colour palette from his blue, violet, green and yellow endless rainbow logo, festooned on banners all over the city, will feature. And there will, he revealed, be a big countdown with numbers on the bridge before the still-secret midnight "bridge effect."
Glen, what's the secret "bridge effect" going to be?
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I actually grew up in the black-clad coffee capital of Melbourne and still remember the day Newson randomly dropped by the ID program at RMIT, it was late '92 and news spread quickly he was in the building. After lighting the Sydney Opera House for the 2000 Sydney Olympic Games he's a public event veteran, and like any designer is going to want to do something grander. You know the precision of time is something he takes seriously with the Ikepod venture so I would imagine that regardless of the visual spectacle, the "bridge effect" is going to be a dead accurate countdown. It's a catchy term, if I was Adobe I'd start to own that to express the virtues of a certain application.