Coverage sponsored by the IHA
Roasting Laurel and Trivet
Launched in 2007, Prepara is a relatively new entrant in the kitchenware world but their products have garnered industry awards and a dedicated following of home chefs including Oprah!
Prepara is the brainchild of Dean Chapman and Ed Kilduff of Pollen Design; their industrial design firm has worked on everything from treadmills to cleaning tools. When discussing the development of some kitchen tool ideas and concepts, "We initially thought to license them, however we were also aware that licensing was fraught with risk and the payout could be very limited." explained Chapman. "So that, and the fact we were looking to challenge ourselves—became the guiding factors to launch our own brand." An interesting lesson for design firms, Pollen took on the challenge and launched their first product, a one-handed kitchen tool for crushing multiple cloves of garlic. The design of the garlic crusher drew inspiration from the high transfer force mechanisms seen in plastic pipe cutting tools. Prepara's Herb Savor was selected as one of Oprah's "Ultimate Favorite Things" in 2010 catapulting the brand into the national spotlight.
Today, Prepara continues to innovate in the category—as we saw at the International Home + Housewares Show—with functional and beautiful kitchen tools that encourage home cooks to say goodbye to preservatives and hello to fresh food prepared with local ingredients.
The truth about salad dressings is that they're actually pretty easy to make with a little bit of know-how. Prepara introduced their Dressing Whiz, a "prep-serve-and-store" tool that functions like a tableside saucier with an aerating propeller that emulsifies vinaigrettes and dressings with the push of a button. I especially like the clear measurement markings and the compact size and shape of the bottle design. Their signature drip-free spout makes everything clean and easy to serve, and the air-tight cap keeps the dressings fresher for longer.
Similarly shaped with clear measurement markings, the Chef's Bottle Kit includes two silicone squeeze bottles, two nozzle sizes (fine for decorating, thick for sauces or dressings), a silicone pastry brush tip and two air tight caps for storage. Designed for the home cook that might be interested in trying out some plating or basting techniques used by the pros, the Bottle Kit is versatile and functional.
The perfect accessory for every emperor of the kitchen, I really liked the versatility and functionality of Prepara's Roasting Laurel (at the top of the post). A playful nod to roasting herbs (or maybe the tyrannical nature of some kitchen overlords), the silicone Laurel keeps your meats elevated off the bottom of the roasting pan to prevent burning and uneven cooking temperatures—an unappetizing consequence of a roast sitting in its own drippings. In addition, the flexibility of the silicone allows chefs to adapt the form to accommodate different size roasts, steamed fish, baked hors d'oeuvres and more. And when the Roasting Laurel isn't used in the pan, it can be used as a fun trivet, a nice addition to any serving table.
Dean Chapman, Founder of Prepara
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