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The so-called "Invisible Bike Helmet" has been blowing up on the web thanks to a new-ish video about designers Anna Haupt and Terese Alstin, directed by Fredrik Gertten. It's something of a slow build as the two relate their story for the first 2:30 of the three-minute film, but it's well worth watching in full. For those of you who don't know how the Hövding works, we won't ruin the reveal:
Some seven years in the making, we first got wind of the remarkable, visually-compelling concept back in 2010. To say that it's a 10 million dollar idea (the amount that Haupt and Alstin have raised) is an understatement. However, at 3,998 kr (just under $600), we hope that the price will eventually drop to motivate widespread adoption. Find out more at Hovding.com.
Amen to thatInvisible helmet-tip to booooooom
Ray is a writer, editor, and researcher
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Its wearer.It is way over priced to the extent that alot of them will be left in the stores.
Concerns: Cost, accidental inflation, and performance during impact. Would this protective bag structure hold in place around my head after inflation and while I rolled and tumbled after initial impact. I know that my old reliable foam helmet will hold in place.
But is the problem its trying to solve that people don't want to wear helmets on their head? And would rather wear a collar? Is it more ventilated than a helmet? Can you pack it back up and re-use it or do I have to send it back in?
Still - as a multiple big crash survivor I've often wished for something like this. Dainese is doing it for motos. Neil Stephenson wrote about it in Snow Crash too.
http://hellforleathermagazine.com/tagged/dainese-d-air/
http://www.dainese.com/en/next-challenges/d-air