I dare say a fair majority of us here share a healthy designerly appreciation for bags and luggage, and, in all likelihood, are partial, on occasion, to the practicalities of a trusty tote. Knowing that, and the realities of carrying around the sorts of oddities and objects that a life creating demands, I'm might also pressume that you share my pain for difficulties of carrying things flat—be it ferrying a fragile prototype across town at speed by bike or safely transporting some home-made food to a friends, or perhaps some sort of picnic scenario.
If any of this does sound familiar, then perhaps you'll be able to share (or at least forgive) my bourgeoisie delight on stumbling upon something as clever (dare I say innovative!! Too far? Too far.) and well-crafted as the Aplàt—the tote bag for holding things flat. Meaning "for dishes" in French (and perhaps a signifier for the demographic this $44 piece of fabric is no doubt aimed at) Aplàt is the brainchild of San Francisco-based designer Shujan Bertrand, where the bags are also made by hand locally.
If you're as keen as I evidently am to get your hands on an Aplàt—or indeed know someone who'd be a sucker for one this holiday season—look out for the wares at the IDEO Wunderfaire on Dec 4 (4:30–8pm) or at the SFMade Gift Fair, Fort Mason, Dec 13–14 (10am – 5pm).
Sam Dunne is a designer, strategist and writer based in London. Sam is founder of design strategy agency Cohere and Contributing Editor at Core77—reporting broadly on design, technology, food and object culture.