Like you, I figured this had to be a gag. But apparently the Golfboard is a legitimate golf-course-traversing vehicle, one that is "undeniably the most exciting and enjoyable way to experience any course." (I'd think a turf-destroying ATV might have it trumped, but then I'm not a golfer.)
Riders step onto the four-wheel-drive contraption and work the throttle via either a wireless remote or a button on the handle. The concave riding platform, which is actually modeled after a skateboard deck, handles the steering via the rider's leaning. The deck itself is mounted on two shock-absorbing springs, protecting the rider from the harsh jostling that comes from riding over painstakingly manicured grass. It tops out at a blistering 10 miles per hour.
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As frivolous as it may seem, the company is hoping that their vehicle will actually reinvigorate interest in the very sport that the folks in the video are all saying takes too long to play.
Capitalizing on the current rapid growth in the popularity of board sports, the GolfBoard is perfectly positioned to have a revolutionary impact on golf by attracting a much-needed influx of the younger demographic, which will be so vital to the growth of the game. For this generation who has grown up with board sports of all kinds, GolfBoard will be the natural and preferred way to play golf.
I'm not sold, as it still presupposes an interest in golf in the first place. Golfers in the readership, what say you?