I saw this Joanna Wood Toolbag (top) on shiny shiny today and rolled my eyes so hard I thought I saw God. These girly-girl handy kits, like Pink Toolbox (bottom), are not only a paradox within themselves, but they offer no where near the same calibur of performance and quality that you would find in tools available at your local Home Depot. If one needs scissors, a tape measure, hammer, utility knife, and level that will REALLY get the job done, she should avoid all products that appear as if they were hand-crafted by Hello-Kitty herself. Real tools look the way they do for a reason--because they actually work. If companies wish to encourage DIY build and repair to fragile female audiences, perhaps they should market the power drill, saws-all, belt sander, nail gun, circular saw kit...encrusted with Swarovski crystals.
Create a Core77 Account
Already have an account? Sign In
By creating a Core77 account you confirm that you accept the Terms of Use
Please enter your email and we will send an email to reset your password.
Comments
http://www.danlockton.co.uk/portfolio/jpeg/DanLocktonHandyMandy150dpi.jpg | http://www.danlockton.co.uk/portfolio/jpeg/DanLocktonDIYDiva150dpi.jpg . In my defence: I didn't come up with the names, they sold quite well, and were always intended to be fun/whimsical! In this case - though I take Adam Jossem's point - these weren't actually the most professional power tools to start with.