Hernan Braberman, Design Director of a Buenos Aires based studio Tridimage has just sent it pix of the recently completed Buenos Aires Design Festival in Argentina.
In Argentina, the Buenos Aires Metropolitan Centre of Design, a public institution created to assist companies, designers, and entrepreneurs with the aim of improving their competitiveness on the strength of design is organizing the first Buenos Aires International Design Festival, where representatives from the world of design will come together to recognize design's rapidly growing role in boosting local creative enterprises. Throughout the Festival, a series of talks, installations, exhibitions and product launches will be run by different institutions, companies and professionals working in the field of design. The city of Buenos Aires was also appointed as the first UNESCO City of Design.
Niti Bhan focuses on offering strategic insight for growth opportunities and revenue generation in the rapidly evolving interstitial space between design and business. Her 15 years of experience include employers such McCann Erickson Worldwide, Hewlett Packard India, The Second City and most recently, the Institute of Design. She is an engineer and an MBA whose most significant achievement in the field of design has been dropping out of two graduate design programs on two continents in two centuries - the National Institute of Design, Ahmedabad and the Institute of Design, Chicago. Her areas of interest are business intelligence and trends, business strategy as well as creating a compelling user case for design as force for increasing value.