...and plays elsewhere. A sad piece in The NYTimes about Billund, Denmark, home to Lego, and the loss of its bricklayers to Mexico and the Czech Republic.
The design, promotion and marketing of Lego's colorful little plastic bricks will remain in Billund. But between now and 2009, virtually all the manufacturing will go to factories in the Czech Republic and Mexico. In the process, the number of jobs at Lego in Billund will drop to 1,600, from the current 2,500. Five years ago, Lego employed 4,000 people, who held roughly half of all the jobs in Billund.
Allan Chochinov is a partner of Core77, a New York-based design network serving a global community of designers and design enthusiasts, and Chair of the new MFA in Products of Design graduate program at the School of Visual Arts in New York City. Allan lectures around the world and at professional conferences including IDSA, AIGA and IxDA, has been a guest critic at various design schools in including Yale University, IIT, Carnegie Mellon, Ravensbourne, RMIT, University of Minnesota, Emily Carr, and RISD. He has moderated and led workshops and symposia at the Aspen Design Conference, the Rockefeller Center at Bellagio, Compost Modern, and Winterhouse, and is a frequent design competition juror. Prior to Core77, his work in product design focused on the medical, surgical, and diagnostic fields, as well as on consumer products and workplace systems. He has been named on numerous design and utility patents and has received awards from The Art Directors Club, I.D. Magazine, Communication Arts, and The One Club.