Bruce Tharp sends in his impressions from this year's Gravity Free Conference, held in Chicago at the W Hotel. Here's a taste:
The true joy of the Gravity Free conference was that it was not an "exhibition design" conference at all, but instead drew upon a wealth of other peripheral fields such as automotive design, Hollywood production design, toy design, computer science, shoe design, ethnographic research, and even molecular gastronomy. As exhibition design stands at the intersection of interior architecture, product design, and graphic design, these disciplines were also represented, but the overall balance was carefully crafted so that, as with a great culinary dish (like with deep-fried cotton candy, there was a subtle foundation that allowed the exotic to pop in exciting but coherent ways.
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